I had the pleasure of photographing Karol Bączkowski, a well-known and influential paramedic in Poland (#KarolRatownik). Karol gained widespread recognition through LinkedIn, where he actively shares content promoting first aid awareness. He is a TEDx speaker, author, and a passionate advocate for life-saving skills.
As the Polish ambassador for Helly Hansen Workwear, Karol seamlessly combines his personal brand with professional safety gear. Our photoshoot at Ergo Arena provided dynamic visuals that Karol now uses in his social media posts—effectively promoting both his mission to educate on first aid and the durability of Helly Hansen Workwear.
Capturing his energy and commitment to saving lives was truly inspiring! Just a few photos below:
